I built the Wheel Decide brand to appear modern, fast, and fun. By using sharp geometric shapes (most importantly the triangle for the emblem), we mimicked the pointer of the wheel for more direct association with the infamous wheels.
The design of the website is very simple, so as not to overwhelm users with unnecessary paths. The everyday user finds exactly what he or she needs as soon the homepage is opened, then more involved users will browse our library of wheels, and businesses have a destination as well to inquire about custom wheel projects. I am personally a believer in dark layouts because they save energy and relieve eye strain. Our responsive layout allows for bold, legible text on desktop and mobile devices.
wheeldecide.com